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Tina and Tony in collaboration with Chinese catering giant Xibei
10.05.2023
Tina and Tony in collaboration with Chinese catering giant Xibei
May 2023, Alibaba launched a massive collaboration with catering giant Xibei.
Tina and Tony became the first project selected for joint actions, which involved
400 points in 58 cities of all Chinese provinces.
Xibei Youmian Village is the main brand
of Xibei Catering Group, a chain of casual eateries specializing in Chinese and
Western cuisines.
Campaing includes design of the points,
products, goods and games with
the characters of the series
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